From my highly limited Reitmans knowledge, there used to be a department store in this area in the 40's. I can't tell what is there now. The logo feels very art deco to me. I love how the angled end of the cross stroke of the "t" falls to the angled "a" and the wonky "s"...
... and here's today's logo for comparison.
2 comments:
that 's' is mental
that 's' is mental. I do prefer the old logo, I always thought the Reitman's logo looked liked a student project where you stretch the crossbar across the word or extend the tail of a "y" as an underline.
Post a Comment